Now Available...
Enhanced Features for National MarketView Subscribers
Exclusive advanced search technology helps users pinpoint opportunities for fall sales.
MDR announces an upgrade to its leading sales and marketing solution, Education MarketView, giving customers with national subscriptions cutting-edge searching, saving, and exporting features that make MDR’s comprehensive district and school database even more valuable to users.
The enhancements to MarketView provide advanced search capabilities for finding and saving contacts and opportunities by geographical area, district, school, construction project, or funding program. Using a simple “google-like” search on any key word or phrase, customers can build search criteria, save it, and then use it again—at the press of a button. For users who target specific states, funding programs, or phases of construction, these customized searches provide quick access to changes in the marketplace.
Advanced Search functionality is just one component of the enhancements planned for MarketView during the 2007-2008 school year. Users can look forward to additional upgrades this fall, including customized email alerts that will keep them abreast of changes and key milestones that are important to them at the district, funding, and/or construction project levels. The addition of college data to MarketView is another important upgrade that will take place in the fall.
"One of MDR’s top priorities is to give customers a single subscription resource for sales and marketing opportunities," said Chuck Romans, Vice President of Product Development at MDR. "In the current sales environment, knowing about the changes that happen every day in districts and schools is essential to staying ahead of a sales opportunity, and MarketView can help pinpoint where to focus the attention of their sales teams. With our strategy for ongoing enhancements to MarketView based on user feedback, we can continue to expand our commitment to helping customers find sales more quickly and effectively."
A free trial version of MarketView with these new enhancements is available at http://apps.schooldata.com/marketview/TrialRegistration/TrialRegistration.aspx.
To learn more about Education MarketView, visit schooldata.com or call your MDR Representative at 800-333-8802.
